For a moment, visualize your website without the words, the images, the videos, the audio, the embed apps or even the raw data! How does it look and feel now? Empty, inanimate , useless, and worthless! Well, that sums up the value of web content. That said, you cannot fill up your website with just anything. The content you place and distribute over the World Wide Web, ought to have a purpose, which may be brand building, boosting online sales, simply delivering information to the visitors or a mix of all of these. When the content fails to hit these targets, it is nothing but noise. So, what differentiates a meaningful, relevant, goal-oriented content from the noise? The answer is - a strategic Content Plan. "What is Content Plan & Do I have one for my website?" The question is an obvious unless you are an online marketer who spends hours mapping digital marketing campaigns. In the plainest words, the Content Plan is a blueprint of what content you publish online, when,